"Dharma-artha-kāma-mokṣa (SB 4.8.41, CC Adi 1.90): these are the principles for elevating a living entity to the highest platform. But they have taken it, generally... They perform religious ritualistic performances for getting some more money, artha. Of course, we require some money for our maintenance; that is necessary. But if we simply perform ritualistic performances to acquire money only, that is misguided. Generally people do so. They give in charity so that they may get more money. They open dharmaśālā so that they can get more houses. That is their purpose. Or they may be elevated to the heavenly kingdom. Because they do not know what is his actual interest. The actual interest is to go back to home, go back to Godhead."
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