| "Kṛṣṇa consciousness is not an artificial thing, that we have manufactured some ideas and advertising that we are Kṛṣṇa conscious. No. Kṛṣṇa consciousness means just a obedient citizen of the state, he's always conscious of the state's supremacy, similarly, a person who is always conscious of the supremacy of God, or Kṛṣṇa, he is called Kṛṣṇa conscious. He's called Kṛṣṇa conscious. And if we say that "Why should we become Kṛṣṇa conscious?" If you do not become Kṛṣṇa conscious, then you become criminal. You become sinful. You have to suffer. The laws of nature is so strong that it will not let you go without suffering."