| "In the Bhagavad-gītā you'll find, sarvasya cāhaṁ hṛdi sanniviṣṭo (BG 15.15). Kṛṣṇa says that "I am living in everyone's heart." Sarvasya cāhaṁ hṛdi sanniviṣṭo mattaḥ smṛtir jñānam apohanaṁ ca: "And through Me one is forgetting and one is remembering." So why Kṛṣṇa is doing like that? He is helping somebody to forget, and He is helping somebody to remember. Why? The same answer: ye yathā māṁ prapadyante. If you want to forget Kṛṣṇa, or God, He will give you intelligence in such a way that you will forget forever. There will be no chance to come to the precincts of God. But it is the devotees of Kṛṣṇa. They are very compassionate. Kṛṣṇa is very strict. If anyone wants to forget Him, He will give him so many chances that he will never be able to understand what is Kṛṣṇa. But Kṛṣṇa's devotee are more compassionate than Kṛṣṇa. Therefore they preach Kṛṣṇa consciousness or God consciousness to the poor people."