| "Actually, they do not want God; they want māyā. Otherwise, if anyone wants God, Kṛṣṇa, there is no difficulty. Kṛṣṇa says, man-manā bhava mad-bhakto mad-yājī māṁ namaskuru (BG 18.65), mām evaiśyasi asaṁśayaḥ (BG 18.68). Four things. 'Just always think of Me' man-manā. Mad-bhaktaḥ: 'Just become My devotee'. Mad-yājī: 'Worship Me and offer your obeisances unto Me. If you do simply these four things, then you are coming back to Me without any doubt'. These four things. But they cannot do it or will not do it. Otherwise, very simple. We are thinking of something always. Simply we have to replace Kṛṣṇa. No. They'll think so many other things except Kṛṣṇa. This is the difficulty."