"This much I must express my obligation that you are worshiping the Deity so nicely. That is my great happiness, and that is your happiness also. The more gloriously you worship the Deity, decorate the Deity as gorgeously as possible, the more gorgeous you will be. That is the secret. The materialists, they are trying to dress themselves very gorgeously, and gradually their dress is being taken away by māyā, and voluntarily they are becoming hippies. Because they did not try to dress Kṛṣṇa, therefore māyā is taking their dresses. So the secret of success is that if you give nice . . . Everything belongs to Kṛṣṇa. Simply you have to collect them and offer for the pleasure of Kṛṣṇa. Yat karoṣi yaj juhoṣi yad aśnāsi tapasyasi yat yad aśnāsi, kuruṣva tad mad-arpaṇam (BG 9.27). This is the secret of success"
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